Jonathan Riley

Jonathan Riley is a personalization expert at Personyze, and helps online marketers to maximize performance of digital assets across channels with powerful personalization technology and strategies. You can connect with him on LinkedIn.

)](https://en.ryte.com/magazine/personalization-best-practices-2019)

20.02.2019

Personalization Best Practices 2019

Personalization is still a frontier, and practices are constantly changing. Here are the methods you can use to provide a state-of-the-art personalized experience on any website. The key element to all of it is to increase relevance, novelty, and convenience for each visitor.